Wednesday / Jan 10, 2018


  • Joel May

    Disaster Durable Solutions™ Program Manager / BASF

    Joel May is a multi-disciplined construction subject matter expert, LEED Green Associate, engineer, constructor and building materials manufacturer who holds a Bachelor of Science in Community Development. Joel created Disaster Durable Solutions™ for BASF to build resilient communities. He is connecting scientists, academics, producers and other experts that are providing safer, stronger construction solutions with multiple economic benefits.

  • Fred Ulreich

    CEO / NARI

    Ulreich served as NARI's Director of Business Development and National Membership before being named CEO. His focus is guiding NARI's Board of Directors, staff, chapters, members and partners toward achieving the objectives established within NARI's 2020 plan, including membership and revenue growth. Before joining NARI, Ulreich led business and market development at Affinity Center Internation (ACI) and at Wells Fargo. He spent seven years as executive director at the U.S. Chamber of Commerce, the world's largest business organization representing the interests of more than 3 million businesses of all sizes, sectors, and regions.

  • Ashley Joyce

    Director of National Sales & Corporate Communications / MERIDIAN BRICK

    With over 13 years of experience in the building industry, Ashley Joyce has worked with everyone from the largest national builders in the U.S. to local boutique custom builders, masons, specifiers and designers. As the Director of National Sales and Corporate Communications for Meridian Brick, her position blends the best of both worlds by sharing the message of our brand and products to all of our customers in North America.

  • Norm Abram

    Master Carpenter / This Old House

    Master carpenter of This Old House since the series' 1979 premiere, and host of The New Yankee Workshop since its premiere a decade later, Norm Abram has inspired millions of homeowners to renovate and restore their homes. Seen across the country as the ultimate home improvement guru, everyone wishes Norm lived next door.

  • Shawn Draper

    Lead Strategist, Draper DNA

    Shawn Draper is a well-respected marketing leader in the construction industry. His approach to enlisting traditional and non-traditional marketing tactics continues to produce exceptional results for the top businesses in the industry. Challenging conventional thinking and keeping things simple are two of the pillars Shawn stands on to develop powerful solutions for his clients.

  • Cameron Wyatt

    VP of Design & Supply Chain / Western Window Systems

    Arizona-born Cameron Wyatt is vice president of design and supply chain for Western Window Systems. He leads a team of people responsible for delivering award-winning products to the market, developing key supplier partnerships, and ensuring Western Window Systems products meet the highest standards of quality. Cameron joined Western Window Systems in 2013 as supply chain manager. He holds a bachelor's degree in engineering management from the University of Arizona and a Stanford Certified Project Manager certificate from Stanford University.

  • Sal Alfano

    Director of Content / Professional Remodeler

    Sal Alfano is the Director of Content for Professional Remodeler. A former custom home builder and remodeler, Alfano served as Editor in Chief of JLC in the 1990s, then as Editorial Director of Hanley Wood's Residential Remodeling Group for 13 years. He joined SGC Horizon in 2014.

    Dan Morrison

    Editor-in-Chief / ProTradeCraft

    Dan Morrison is the editor of ProTradeCraft, where he produces videos, animations, and podcasts about the nuts and bolts of residential construction. A former remodeler and biologist, he has a passion for the technical aspects of residential construction and jobsite jokes.


  • BASF

    At BASF, we create chemistry for a sustainable future. Our wide range of products and tools help differentiate your brand in the marketplace. We provide extensive training and exclusive solutions like HP+™ Building Enclosure Systems and Disaster Durable Solutions™ to help you succeed in today's competitive construction environment. BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 17,500 employees in North America, and had sales of $16.2 billion in 2016. For more information about BASF's North American operations, visit


    Authintic Brick by MeridianTM Brick is genuine, classic, 100 percent fired clay brick, bringing all the warmth, charm, and richness expected from traditional brick to any application. It's real, honest-to-goodness Meridian Brick, but just the brick face. A significantly lighter weight equals levels of design freedom not seen before in the brick industry. No more lost floor space, and incredibly simple installation.

    Founded in 2016 through a joint venture between two of North America's most respected brickmaking organizations, Meridian Brick brings together decades of industry experience from Boral Bricks and Forterra Brick to produce high quality products at an affordable price through an extensive manufacturing and distribution network. Meridian Brick serves construction organizations and suppliers throughout the United States and Canada.

  • NARI

    The National Association of the Remodeling Industry, or NARI, is the medium for business development, a platform for advocacy and the principal source for industry intelligence. NARI connects homeowners with its professional members and provides tips and tricks so that the consumer has a positive remodeling experience. NARI is an organization of high-quality remodeling professionals. Its members are committed to integrity, high standards, professional education, ethics and market recognition.